http://klickable.tv/

click inside of your video

1) Create your video, 2) Publish, 3)Make money

1) Create your video

2) Publish

Increase your audience attention rates: According to Tubemogul's reporton internet video, 55% of an audience leaves after the first minute. Why is there such a massive drop off? Since the computer provides an active environment and watching video is a passive activity, your viewers may feel uncomfortable. Hold onto your viewers by letting them click.

http://www.tubemogul.com/research/report/18

Build engagement: Provide your viewers with an active environment by allowing them to discover, shop, and learn more. According to our own data, Klickable videos receive about 1.4 times as many views as a typical flat video, about a 5% Click Through Rate, and a 200% increase in time spent with content.

3)Make Money

Monetize your video assets through increased impressions, measurable product placements, and memorable sponsorships. You can utilize affiliate links, pay per click programs, or lead generation mechanisms to monetize your videos. You can even add your own advertisement inventory to your Klickable video! The KlickableTV platform allows you full creativity when deciding the best and most effective way to monetize your video!
What have people done that are cool?

•“DVD extra" commentary

•Viewpoints in different voices

•Secondary storylines

•Character insights

•Special promotions – “Find the hotspot” i.e. Easter Eggs

•Deep product integration and affiliate sales opportunities

NetProspex - “recycles” sales leads

August 3, 2009
NetProspex Inc. has received $1.4 million of a $2 million Series A venture capital round, officials confirmed. Investors include U.K.-based angel Richard Tahta of Episode 1 Partners, who returned after participating in previous angel rounds.

NetProspex “recycles” sales leads, by allowing access to new contacts in exchange for unused contacts, or for a fee, Feldman said. After returning from a conference, a salesperson will typically have a stack of business cards, he explained. A handful of those will turn into sales opportunities. NetProspex invites sales professionals to exchange the remainder for new leads. “We turn a useless byproduct of the sales cycle into new opportunities,” he said.

Currently 10 employees and will double by 2009

http://www.netprospex.com

Profitable- yes

Mocospace - social networks on mobile devices

Headquarters: Boston
Employees: 26
Founded: 2005
Web: www.mocospace.com
E-mail: jim@corp.mocospace.com
Phone: 617-542-1614

THE TECHNOLOGY
MocoSpace is a mobile phone-based social network intended for young “Generation Y” consumers. On the site, users can build profiles, share pictures, instant message, chat and blog. The company says it makes money through advertising. In May, the company was a finalist in the 2009 MITX Technology Awards in the mobile category.

THE PEOPLE
Management team

Justin Siegel, CEO and co-founder; Jamie Hall, CTO and co-founder.

Previous venture

Siegel and Hall sold their former company JSmart Technologies to SK Group in 2004.

The board of advisers

John Simon, managing director, General Catalyst Partners; Brad Hoover, partner, General Catalyst Partners; Jim Sheinman, formerly of Bebo Inc.; Michael Dearing formerly of eBay Inc.; Raghav Gupta, vice president of international products, Brightcove Inc.

THE BUSINESS

Partnerships, collaborations or affiliations are already in place

The company says it has struck partnerships with content providers like Sony Corp., Universal Music Group, 4Info, Greystripe Inc. and go2 Media Inc. to deliver content to mobile consumers. The company says it also partners with wireless carriers including T-Mobile USA Inc., Virgin Mobile USA Inc. and Verizon Communications Inc., and with advertising networks such as Admob Inc., Third Screen and Quattro Wireless Inc.

The market size being pursued

MocoSpace says its market comprises more than 280 million mobile users in the U.S. Of those 280 million, 95 million pay for a data plan, according to the company.

Competitors, direct or indirect

Direct - MySpace Mobile and Facebook Mobile.

Indirect - Radar.net and Shozu.

Profitable

No.

Information extracted from http://www.masshightech.com